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Mobile app marketing is the new trend that is redefining how most firms and organizations sell and market their products, advertise themselves and function on a regular basis. Although the new mobile marketing trend has taken the marketing scenario by storm and intimidates businesses who cannot cope up with the change.

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A strong online presence is paramount to business success in the modern, connected era. Over 80 percent of shoppers use the web to find great deals, discover new products and connect with their favorite brands. It’s no surprise then that over 2 billion people worldwide are expected to buy goods and services online in 2019, and the figure will only continue to grow in the future.

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